Delight: Beyond The Buyer’s Journey
The Buyer’s Journey typically lays out the three phases your ideal customers moves through as they make a purchasing decision: …
buyer persona
The Easy Way For Small Biz Owners To Find Their Ideal Customers
Have you found your ideal customer yet? Growing your small biz is about attracting the RIGHT people to your business. …
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5 Essential Steps To Create Compelling Content
Whether it is blog posts, social media posts, emails, videos or any other content format there are 5 steps you …
The Buyer Journey: A Powerful Tool For Your Content Strategy
The Buyer Journey. The Buyer Cycle. The Customer Journey. So many names to describe one thing! How about, for simplicity …
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Buyer Persona: The Most Powerful Tool You Can Use In Your Content Strategy
A crucial step in developing compelling content and a cohesive business story is knowing your buyer persona. This essential step …
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The Easy Way To Get Started With Content Marketing For Your Small Business
Content marketing is a small business secret weapon! A solid content marketing plan is how small businesses can compete with …
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